Privacy Policy
Who we are
Ugly Baby Consultancy Ltd (“we”, “us”).
Leeds, UK.
Contact: tom@uglybabyconsultancy.com
What we collect
Details you give us: name, email, phone, company, and anything you type into forms or emails.
Download/log data: basic technical info the site needs to function (security, load-balancing) and your choices for cookies.
Why we use your data
To respond to enquiries and deliver downloads (contract / steps to enter a contract).
To run our business and improve the site (legitimate interests).
To send updates if you opt-in (consent).
When we have to share
We use trusted providers to host the site, store files, and run forms.
They process data on our instructions only.
How long we keep it
Enquiries: up to 12 months.
Client records: per engagement and legal requirements.
We delete or anonymise when we no longer need it.
Your rights (UK GDPR)
You can ask to access, correct, erase, or transfer your data, or object to/limit certain uses.
To act on any right, email tom@uglybabyconsultancy.com. ICO
Cookies
See our Cookie Policy for details and controls.
Contact & complaints
Questions? tom@uglybabyconsultancy.com.
You can also contact the UK ICO. (ico.org.uk) ICO
Changes
We’ll update this page when we change how we handle data.